Increase Sales With Guided Voicemail
Trust the human voice.
Nothing is as persuasive as the human voice to communicate enthusiasm and conviction. A thoughtfully written and well presented message in a natural sounding voicemail is all the more powerful for its believability as a personal communication.
Most business-to-business sales reps lack confidence in their cold calling techniques and give up on new contacts too soon. It takes an average of over a dozen attempts to connect with a contact. Supplement manual calls and email follow ups with preplanned and scheduled voicemails. They will break through the clutter and begin to build your story and encourage a better reception and result for your manual calls.
Tailor your approach.
Create the ideal message (and message series) for each market/target segment. Determine exactly when and who you wish to call and schedule your calls to run as planned. No mistakes, no delays, no skipped calls and a massive boost in sales productivity.
Make more calls.
A key secret of how to increase sales is simply to increase the number of outbound dials from your best reps to whatever volume you decide. You know the overwhelming majority of those dials will end up in voicemail, so use that intelligence to leave more and better messages. Follow up with email and maintain the outbound pressure, while your best closers stay focused on "talk time", not "dial time" or "message time".
Nurture your leads.
After you generate sales leads, build planned voicemail touches into your lead nurturing campaigns. Adding voicemail to email, direct mail and online activities builds a personal connection from your sales team - a key part of the nurturing process. It gives your prospects a non-intrusive introduction to their sales reps while they're being transitioned to a "sales ready" state and builds your reps credibility as a source of quality information.